Monday, January 31, 2011

marketing mix

When Marketing yourself as a product it is very important and will be beneficial to fulfill the four P's, product,place,price and promotion.The Product variable is very important when  selling your product because it includes the main features of the product. The product variables  are suppose to full fill the needs to the customers.If you were marketing yourself one of these features may involve your physical appearance.Depending on what job you are interviewing for you should dress appropriate to the interview and look good. This way you can have the advantage of impressing the person you are interviewing with.You could also have  reference's to help you get the job or if you have connections also use that to your advantage. Expressing and showing your skills would also help selling yourself. You could ask questions on the interview to show your concerns about the job or write a cover letter to allow the company to learn about you and express your skills and desire for the particular job. 
    Price is also very important when selling your product or selling yourself. The price determines how good the product actually is and how much people actually need it.Is the product a necessity or something just to have for the time being.All these factors matters when selling a product. When you are looking for a job you should look at how much the job pays and determine whether it is a good fit for you.You don' t wont to be in a position where you are not getting paid the right amount for the work that you are doing. Another important factor to remember is the pay going to help me save or will it just be enough for the time.Also will the job be beneficial for you in the future, will the skills for this job help you in the next.  
 
The Place where you want to work all depends on where you are living and the transportation you have available at that time.It depends on if you want to travel far or if you rather be very close to home.You also have to think if the pay of the job outweighs the drive. The location of where you want to work is what is easier and more convenient for you. 

There are many ways to promote yourself and promote a product.Promoting a product can be done by ads or commercials. Promoting yourself can be done by  emails, cover letters and  also ads.Depending on whether  you are starting your own business or trying to work for a company you would either use ads or write cover letters. If you were starting your own business such as a hair saloon business cards would be a great way to promote yourself and your business.









Monday, January 24, 2011

Propaganda, marketing and advertising are very different. Advertising happens everyday in the media. It is found on the internet,magazines,billboards, televison,newspapers etc.. Advertising is mainly viewed by people and readers. The point of advertising is so people can sell their product and advertising it is the best way to get others attention about their product or company. An example of adervtising is a nike billboard that shows a person work out and below the picture it may say "Just do it". The point of the picture is to get views attention and focus on the prodcut they are trying to sell.
Marketing is the selling of products or certain services. The point of marketing is to satisfy the needs to customers. For example Sketchers is a well know shoe and they have always had different kinds such as boots, sandles and everyday sneakers but recently they have just come out with a new product called sketchers shape ups. Sketchers shape ups are suppose benefit the customer by fixing their posture and improve their fitness by walking in them everday. This product is tryingt o satisfy the customers needs.
Propaganda- is a form of communication, information that is trying to sell something that may not be true.